3 PHASE APPROACH
- Analyse UX Requirements and Personas
- Collect business-related data and conduct Target Audience content gap analysis
- Ongoing copy support and content structure for optimised audience reach
Our 3-phase content approach considers the UX analysis, key themes and messages as delivered by client-specific UX Recommendations and a UX Personas documents. All content is then examined to provide maximised target audience results.
The content collection process we employ is designed to ensure your copy has sufficient time to be developed by yourself in-house, or by working with a professional copy writer. We work side-by-side with copy writers to ensure you end up with copy that speaks to your target audience.
COPY SUPPORT AND ONGOING MAINTENANCE
During content collection phases, content gap analysis is conducted to ensure that target audience needs are being achieved. We are passionate about the web, and want to make the experience of visiting websites as unique and intuitive as possible. We want to help businesses get back in touch with their visitors and to give them exactly what they are looking for when visiting any business website.